Case Study

Turning Routine Queries into Revenue with AI-Powered Support

Industry Amusement Ride Manufacturing & Commercial Attractions
Location Global (US & UK Facilities)
Platform Salesforce Agentforce, Data Cloud, Google Calendar & Automation Flows
Engagement AI Service Agent Deployment & Revenue Monetization
24/7 AI-Powered Setup Guidance
Automated Paid Tech Support Booking
Streamlined Live Agent Dependency
New Revenue Stream Creation
About the Client

World-Leading Commercial Amusement Attraction Manufacturer

The client is a family-owned manufacturer of commercial-grade mechanical bulls, surf simulators, trampoline-park attractions, and inflatable parks, with in-house production facilities in the U.S. and U.K. They distribute globally—selling over 4,000 ride systems across 45 countries—and support clients with detailed assembly manuals, spare parts, and expert technical support to ensure long-term operational success.

The Challenge

Heavy support dependency for routine setup limited premium service growth

Supporting a vast global install base presented operational bottlenecks that required an intelligent, self-service alternative.

  • High Agent Dependency: Live support agents spent excessive time handling routine product setup and assembly queries.
  • Unused Monetization Potential: The client needed a structured way to convert specialized, expert technical assistance into a new revenue-generating premium support model.
  • Customer Experience Continuity: Any automated solution had to maintain high service standards for commercial amusement park operators worldwide without sacrificing support quality.
The Solution

AI-driven documentation delivery and automated calendar scheduling

An intelligent service framework was built around Salesforce Agentforce to automate knowledge retrieval and streamline paid technical consultations.

  • 01 / Service Agent & Data Cloud Core: Implemented Agentforce Service Agent integrated seamlessly with Data Cloud and Google Calendar.
  • 02 / Knowledge Library Integration: Ingested detailed product manuals and assembly guides directly into the Agentforce data library to deliver instant, AI-powered setup guidance to operators.
  • 03 / Automated Paid Booking Workflows: Leveraged Salesforce Automation Flows to enable friction-free, automated booking of paid technical support sessions directly linked to specialist calendars.
The Results

Reduced agent workload and a high-margin service revenue channel

The implementation effectively transformed routine technical inquiries into an automated, revenue-generating service operation.

  • Reduced Live Support Strain: Significantly decreased dependency on live agents for repetitive assembly and setup questions.
  • Monetized Premium Support: Successfully established a seamless, automated booking channel for paid expert tech sessions.
  • Enhanced Global Customer Experience: Provided international clients with instant, round-the-clock access to setup guides and scheduling tools.