About the Client
A leading HR Tech provider builds a unified financial foundation with Oracle NetSuite
Keka Technologies Private Limited is a fast-growing HR Tech and SaaS provider servicing over 12,500 organizations globally. Operating across India, the United States, and the United Arab Emirates, Keka delivers modern HR, payroll, performance, and talent management solutions built to empower distributed workforces.
As Keka expanded its subscription offerings and international footprint across legal entities (Keka Technologies Pvt Ltd in India, Keka Inc in the USA, and Keka Solutions L.L.C. in the UAE), managing cross-border financial operations became increasingly complex. Tracking subscription lifecycles, wallet consumption, multi-currency cash flows, and fixed assets across disparate tools created administrative friction, while calculating deferred revenue manually across complex subscription plans threatened revenue recognition accuracy and period-close speed.
To support its hyper-growth trajectory, Keka partnered with SaasWorx to implement a unified, cloud-first ERP platform capable of automating core SaaS metrics, tax localizations, and global consolidation.
The Challenge
Fragmented systems and custom subscription models constrained financial control
Keka's rapid operational expansion revealed several key financial and operational bottlenecks:
- No Single Source of Truth: Absence of automated financial consolidation across entities in India, the US, and UAE with different base currencies (INR, USD, AED) and fiscal calendars.
- Complex Revenue Recognition: Managing deferred revenue manually across monthly, quarterly, and wallet-based subscription models created compliance risks under applicable accounting standards.
- Disconnected Billing Systems: Lack of real-time sync between internal subscription engines (OS tool), HRMS, vendor payment tools (PayZ), CRM (HubSpot), and core accounting.
- Fixed Asset & CWIP Control: Lack of controlled tracking for property, plant, and equipment (PPE) and capital work-in-progress (CWIP) across global entities.
- Multi-Book & Statutory Compliance: Difficulty maintaining parallel accounting books for local statutory compliance (e.g., IND AS) alongside internal MIS reporting.
To maintain agility and investor-grade governance, Keka required an integrated cloud infrastructure to automate order-to-cash, procure-to-pay, revenue recognition, and banking workflows.
The Solution
A unified, automated backbone for SaaS financial management
Keka partnered with SaasWorx to deploy Oracle NetSuite Cloud ERP, implementing a multi-subsidiary structure designed for global SaaS organizations. The implementation focused on core financial management, automated billing integrations, localized tax compliance, and automated revenue recognition rules.
- Automated Financial Workflows & Multi-Book Accounting: Configured parallel books to run simultaneous IND AS and local MIS accounting, automating journal approvals, expense allocations, and multi-currency consolidation with automated FX revaluations.
- Custom Revenue Recognition & OS Integration: Integrated Keka's in-house subscription engine (OS) with NetSuite via APIs to automate order creation, billing schedules, deferred revenue posting, and wallet-based performance obligation triggers.
- Seamless P2P & Vendor Management: Integrated PayZ with NetSuite for automated vendor onboarding, 2-way and 3-way invoice matching, approval workflows, and bank file generation.
- Bank & CRM Integrations: Direct integration with HubSpot for CRM data sync and host-to-host SFTP/API connections with HSBC, ICICI, and Bank of America for automated cash application and bank reconciliations.
- Fixed Asset & Lease Management: Automated capitalization workflows, CWIP aggregation, compound asset tracking, and depreciation schedules aligned with local tax rules.
- Tax Localization & Statutory Filings: Implemented native SuiteTax for multi-country nexus definitions, including GSP integrations for GST and TDS return filings in India.
By automating core financial operations and connecting downstream subscription systems, SaasWorx enabled Keka to establish tight financial controls and real-time visibility across all operating entities.
The Results
Accurate SaaS financials, automated subscription billing, and multi-country agility
With Oracle NetSuite in place, Keka transformed its global financial framework into a streamlined, automated operational model:
- Streamlined Financial Processes: Unified order-to-cash, procure-to-pay, and general ledger operations across India, UAE, and US entities.
- Automated Deferred Revenue Recognition: Eliminated spreadsheet-based revenue tracking by aligning performance obligation triggers directly with subscription consumption.
- Real-Time Global Visibility: Delivered real-time role-based dashboards and automated KPIs covering cash positions, AR aging, and multi-subsidiary performance.
- Automated Bank & Tax Compliance: Streamlined multi-bank payment processing and automated GSP-linked statutory tax filings.
- Accelerated Month-End Close: Reduced manual reconciliation workload across intercompany transactions, forex gain/loss postings, and bank statements.
- Scalable Infrastructure: Established a modular framework prepared for rapid onboarding of new international entities, regions, and product lines.
Future-Ready Finance
A cloud-first digital foundation built for global SaaS expansion
By adopting Oracle NetSuite Cloud ERP, Keka Technologies Private Limited built a scalable, future-ready financial infrastructure that powers its long-term market leadership.
With automated subscription management, connected banking channels, and centralized multi-currency governance, Keka operates with heightened control, agility, and efficiency, fully equipped for its next phase of global growth.
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